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Why Email Marketing is Still Relevant for Nepal-Based Businesses

In the age of digital marketing, many Nepal-based businesses are beginning to focus heavily on social media activities or exploring newer forms of communication such as chat applications. Email marketing, however, is still one of the most important tools for any business. Here are a few reasons why email marketing is still relevant for Nepal-based businesses.

It Is Affordable

Email marketing is one of the most cost-effective solutions when it comes to marketing and promotion. Compared to other forms of advertising, email marketing can save Nepal-based businesses a considerable amount of money without sacrificing any potential outcomes.

Increased Brand Awareness

Email marketing is a great way to strengthen the relationship with existing customers and to introduce potential customers to the brand. It can help build trust and demonstrate the quality of the product or service offered by the business.

Easy To Track Results

With email marketing, it is easy to quickly track results and adjust campaigns in real-time. Additionally, the software available for email marketing allows users to track key metrics such as open rate, click-through rate, and unsubscribe rate. This enables businesses to understand what works and what doesn’t.

Improved Engagement With Audience

With email marketing, Nepal-based businesses can easily create personalized messages that are tailored to the interests of their audience. This can help to improve engagement with the audience, build long-term relationships, and retain customers.

Timely Communication

Email is a great way for Nepal-based businesses to communicate quickly and timely with their audience. With email, businesses can respond to customer inquiries or send out timely updates about the latest products or services.


Email marketing is still a powerful tool for any Nepal-based businesses. It is affordable, helps to increase brand awareness, is easy to track results, improves engagement with the audience, and can be used for timely communication. We can conclude that email marketing is still very relevant and should be included in any company’s marketing plan.

Author avatar
Arjan KC

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